Skip to content
AI Act Disclosure Kit
EU AI Act Article 50 is now in force (since 2 August 2026)

EU AI Act Article 50 is in force. Close your disclosure gaps in minutes.

From 2 August 2026, chatbots and AI-generated content offered to EU users must carry clear transparency disclosures — with fines up to €15M or 3% of worldwide turnover (Article 99(4)). Check your obligations and deploy compliant disclosures in minutes.

Scope: this kit covers the Article 50 transparency obligations. High-risk system duties (now 2027/28) are a separate track — check what applies to you in 1 minute

Source: Regulation (EU) 2024/1689, Articles 50, 99 & 113 — EUR-Lex. Not legal advice.

Article 50 applies to more companies than you think

Most teams assume the whole AI Act was delayed. The 2026 Digital Omnibus postponed the high-risk rules to 2027/28 — it did not touch Article 50: transparency for chatbots and synthetic content has applied since 2 August 2026.

You run an AI chatbot
Support bots, sales assistants, AI voice agents — users must be informed they are talking to an AI (Article 50(1)).
You generate content with AI
AI-generated images, audio, video and text must be marked machine-readable and detectable as synthetic (Article 50(2)).
You publish AI media
Deep fakes and AI-written public-interest text must be visibly disclosed by deployers (Article 50(4)).

From “am I affected?” to compliant in 3 steps

1
Check
Run the free Article 50 self-assessment and download your personalised gap report.
Start free check
2
Disclose
Add our one-script disclosure badge for chatbots and AI content — 24 EU languages, styled to your brand, designed for 'clear and distinguishable' disclosure.
Get the badge
3
Prove
Export a dated evidence pack ZIP from the checker, track per-site disclosure statistics, and mark images machine-readably with the C2PA API.
See plans
€15M / 3%

Maximum fine for breaching Article 50 transparency obligations — whichever is higher (Article 99(4)(g)).

2 Aug 2026

Date from which Chapter IV (Article 50) applies under Article 113. It was not postponed.

First exposure

Disclosures must be clear, distinguishable and delivered at the latest at first interaction or exposure (Article 50(5)).

Don't take our word for it — read the law

Every obligation we flag is grounded in the Official Journal text of Regulation (EU) 2024/1689. Here is what Article 50 actually says:

Article 50(1)

Providers shall ensure that AI systems intended to interact directly with natural persons are designed and developed in such a way that the natural persons concerned are informed that they are interacting with an AI system, unless this is obvious from the poin…

Read on EUR-Lex →
Article 50(2)

Providers of AI systems, including general-purpose AI systems, generating synthetic audio, image, video or text content, shall ensure that the outputs of the AI system are marked in a machine-readable format and detectable as artificially generated or manipula…

Read on EUR-Lex →
Article 50(3)

Deployers of an emotion recognition system or a biometric categorisation system shall inform the natural persons exposed thereto of the operation of the system, and shall process the personal data in accordance with Regulations (EU) 2016/679 and (EU) 2018/1725…

Read on EUR-Lex →

Why teams trust the Disclosure Kit

Built on the official text

Every obligation, template and checker rule cites Regulation (EU) 2024/1689 by article and paragraph — no hand-waving. Our methodology shows exactly how the checker reaches each conclusion.

EUR-Lex →Methodology →

Real infrastructure, live today

The disclosure badge is served from Cloudflare's edge network and the C2PA marking API signs images with open-standard Content Credentials — both live and documented. See what we shipped and when in the changelog.

Changelog →

Built by ZALIZE

One of a family of focused developer tools by ZALIZE. Payments are processed by Paddle as merchant of record — we never see your card details.

All ZALIZE products →

Article 50 applies today. See where you stand — free, in about three minutes.

Run the free Article 50 check